Last September I had the unique opportunity to cover the APEC (Asia Pacific Economic Cooperation) Women and the Economy Fora. I feel so proud, Our country is indeed at par with the other countries when it comes to hosting international events like these.
As part of the APECWE event, They showcased several exhibits that focuses not only the importance of Women in developing the economies.
One of the exhibits was the GREAT Women Program.
GREAT Women, Is a also known as Gender Responsive Economic Actions for the Transformation of Women is an integrated platform to address gender issues in both micro and social enterprise development and deliver a truly inclusive economic development. convergence of national and local government agencies, women’s groups and private sector groups resulting in improving local business policy, projects and services for women businesses.
The goal is to help women up the supply and value chain. Because of the potential seen in the first phase, it moves into its second phase with the institutionalization of its programs as the gender platform of the Philippines. The Department of Trade and Industry (DTI) and the Philippine Commission of Women (PCW) are the lead government agencies with the ECHOsi Foundation, the private sector partner.
ECHOsi takes the lead on program design, preparing small producers for market access and brand development. The GREAT Women Platform is also presently being discussed for replication in APEC economies, as well as interest coming from the ASEAN region.
Want to learn more about the GREAT Woman Brand? Read on!