MSAP launches ASCENDANT: The 2017 Media Congress


The biggest and largest gathering of the country’s media experts and practitioners will take place in Baguio City on September 6-9. Now on its 3rd year, the Media Specialists of the Philippines (MSAP) brings the 2017 Media Congress to braver heights with the theme ASCENDANT.

Expected to bring in more than 2,000 delegates, the 2017 Media Congress probes that this is the biggest yet Media Congress to date, as it will be the first to have a 3 ½ -day event and will be brought outside Metro Manila. This year’s theme is designed to talk about the rising power of media, influencing and dominating behavior, culture and business and harnessing this for nation building and the greater good.
The congress promises to feature global and local speakers with fresh voices, presenting different perspectives, and new lenses in our industry.

Venus R. Navalta Media Congress Chairperson

Leading this year’s Media Congress as Chairperson is Venus R. Navalta, IPG Mediabrands CEO. “This is the year that we cement the leading role of media agencies on navigating this interconnected world to drive business growth for clients and real value to people. This is what ASCENDANT is all about – on how we rise and embrace this new level of influence. The whole board of the 2017 Media Congress sets high standards with our careful selection of relevant, impactful content, a fresh speaker line-up that is inclusive, and the overall congress experience.”

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Press Release: Innovation Soars Higher in 2017 

 Inewvation International Corporation, the leading digital display and advertising solutions provider in the country, is set to achieve greater heights this year targeting bigger projects in the international business landscape.

With the opening of its Visayas office by 2nd quarter of the year, Inewvation continues to expand its reach in the country as well as in Asia by launching its office in Singapore last July 2016.

Chief Operating Officer Billy So and Jayson So, President and CEO

Inewvation is led by company’s head honcho Mr. Jayson So, President and Chief Executive Officer and Mr. Billy So, Chief Operating Officer.

“Last year marks our 5th year in this digital solution business here in the country. I can consider 2016 as a good year, since most of clients are now open to digital age and already appreciated the “quality vs price”, that we have been explaining to them since I started the business. Moving forward, 2017 is promising. Just on our first quarter for this year, we already got so much in our pipeline. This year will also be the year for our expansion of the business. We will officially open Visayas branch and looking forward to reach Mindanao as well, ” Mr. Jayson said.

Its first project outside the country is the biggest indoor LED displays in Shoppes at Parisian Casino, Macau. This pitch 4mm LED screen adds up to the elegance and sophistication of the Temptations Store as it displays different brands as well as its promotions.

Moreover, several projects were done by Inewvation in the past year.

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